HEAH – Spark Talent Solutions
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Y4-250032
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Year 4
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IC
Naam Organisatie
HEAH – Spark Talent Solutions
Beschrijving van de organisatie
Spark Talent Solutions is an HR and talent-consultancy firm based in Uganda. They partner with organisations to deliver human-resource solutions, helping both companies find the right talent and professionals advance their careers.
“As a growing company, one of our main challenges has been effective communication and brand positioning. While we have a clear sense of the value our services bring to clients, we are struggling to translate this into strong, consistent messaging both online and in our direct client engagements.”
Vraagstuk van de organisatie
The client specifically needs support in the following areas:
- Crafting content that clearly communicates what we do and attracts the right audience.
- Value proposition development: defining and expressing our unique value in a compelling, client-focused way.
- Creating a professional and persuasive company pitch we can use when engaging potential clients and partners.
This assignment can be done individually or in a group of 2-3 students.